Welcome to SSAW.io


Our project aims to help independent luxury fashion designers and brands to market and sell their collections business-to-business (B2B) globally: and through this we give retailers wider access to new and innovative products, extremely conveniently and cost-effectively.

Spring / Summer

Autumn / Winter


SSAW is an iconic acronym for Spring/Summer and Autumn/Winter, describing the twice yearly buying cycle where retailers place orders between 6 to 18 months before they take delivery.

This is the antithesis of fast-fashion, enabling brands to buy raw materials and production services cost-effectively and produce to sensible timescales with realistic prices and profit margins.

Harness the power of the internet


    The world is becoming more “digitally connected” every second, although smaller brands have been slower to embrace digital transformation:

  • SSAW.io has developed solutions for many of the challenges we know fashion businesses face
  • We use the power of the internet to broadcast details of new products and collections directly to our network of qualified buyers, which is convenient for buyers and cost-effective for brands
  • SSAW.io’s Showroom provides a focal point where buyers can access up-to-date information and place orders 24 hours a day, 365/6 days a year
  • Person-to-person contact is a necessary part of selling fashion B2B and establishing new retail accounts, and we build this into SSAW.io’s engagement model and use new technology to facilitate face-to-face meetings
  • Generally there is a big cost barrier that SSAW.io removes – business buyers have free access, and we offer a discounted trial for brands and designers so we can prove that this way of working is effective for their business before they invest large sums of money
  • SSAW.io’s proposition is enhanced through partnerships with other leading platforms, including Hubspot and BaseCRM
  • We are pioneers in the process of “Digital Transformation” for small and medium size fashion businesses
  • Making powerful online tools accessible to fashion brands is SSAW.io’s reason d’être

“Digital” is not just for large brands


SSAW.io help brands

  • Sell more wholesale B2B
  • Market to our network of buyers
  • Look after each client personally (increasingly important as your business grows)
  • Significantly reduce costs

SSAW.io specialise in the fashion industry, working with a large community of brands, qualified business buyers, agents and distributors.

Our proposition and services include:

Marketing | Showroom | Sales
Digital Transformation